Masterclass in Business Buying (with zero money!)

About This Interview

James found a recession-proof sector, built genuine relationships with business owners, and acquired multiple companies without spending a penny of his own money. In this in-depth masterclass, Jonathan Jay draws out the practical strategy behind every step — from the first conversation to signing the contract.

James explains how he discovered the Dealmakers Academy, won a LinkedIn competition to fly to Amsterdam on a private jet with Jonathan Jay, and used that momentum to start building an acquisition portfolio in the funeral industry. His story — including a deal signed just before the first Covid lockdown — shows what's possible when you combine the right mindset with a proven system, regardless of which sector you choose.

What You'll Discover

• How James acquired several funeral businesses without spending any of his own money — and how this approach works in any sector
• Why the funeral industry is a recession-proof sector — and how to identify equivalent sectors for your own acquisitions
• How James acquired his first business from a friend looking to retire — and how he negotiated and structured the deal
• How he got his feet under the table and started approaching other funeral directors to discover their succession plans
• How working as a limousine driver gave James an unexpected edge in building relationships with funeral directors
• The story of his second acquisition — building trust with owners who were originally holding out for a family member to take over
• Jonathan Jay's experience with multiple successful acquisitions — and how the same principles apply across different industries
• James's passion for goal-setting and giving back to the community — and how that mindset shapes his approach to acquisition